Find every mention of your brand on the Internet, and then sort them by relevance.
Score your reputation across uniquely weighted criteria.
Gain the insights necessary to make key online marketing and PR decisions.
5.1% - The percentage points that Dell is down in Customer Service Ratings this year. Similar figures were seen at the height of Dells Customer Service woes in 2005.
$150,000,000 - The amount Dell is reportedly spending on beefing up customer service. A lesson learned from Dell Hell?
5 to 6 - Number of times greater the cost to win a new customer than to keep an old one.
73% - The percentage of journalists who use blogs in their research. The most often cited reason for using blogs was "to measure sentiment."
BrandsEye is Online Reputation Monitoring (ORM) software. Developed by Quirk eMarketing, BrandsEye was our response to years of frustration at having to carry this process manually. We wanted to build a reputation monitoring tool that would provide you with the knowledge to make the right decisions pertaining to your brand's online reputation. BrandsEye does just that. It will help you to protect your brand against reputation damage in addition to harnessing positive word of mouth to take your brand to great heights!
BrandsEye monitoring happens in real time and acts as an effective early warning system for any mention that could impact your reputation. But it also goes one step further than just monitoring; it allows you to quantify your online reputation letting you benchmark against your competitors and observe trends in your reputation over time.
Plot your online reputation over time and see how it measures up against the competition.
Using custom filters, BrandsEye scours every corner of the Web for mentions of your brand.
Unlike other ORM tools, BrandsEye's focus is on the balance between the capabilities of technology and human interaction. We found that automated monitoring software was just not sophisticated enough to understand certain mentions. The example often used is "the new iPod is wicked bad" - computers just don't comprehend that. So whilst BrandsEye does use the statistical power of learning algorithms, it combines this with structured human judgement to ensure that meaningful results are always delivered.
It is this human interaction which opens the door to a conversation between you and your customers. BrandsEye is priced at $750/month, please get hold of us if you would like to get an account set up.