• Find

    Find every mention of your brand on the Internet, and then sort them by relevance.

  • Rate

    Score your reputation across uniquely weighted criteria.

  • Report

    Gain the insights necessary to make key online marketing and PR decisions.

Did you know?

5.1% - The percentage points that Dell is down in Customer Service Ratings this year. Similar figures were seen at the height of Dells Customer Service woes in 2005.

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Did you know?

$150,000,000 - The amount Dell is reportedly spending on beefing up customer service. A lesson learned from Dell Hell?

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Did you know?

15 - The number of 'Dell Hell' posts that Jeff Jarvis wrote in 3 weeks regarding Dell's poor customer service.

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Did you know?

2879 - The number of comments generated by Jeff Jarvis' 'Dell Hell' series.

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Did you know?

5 to 6 - Number of times greater the cost to win a new customer than to keep an old one.

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Did you know?

8 - Number of people a "happy" customer will tell about a big ticket purchase experience.

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Did you know?

19 - Percent of customers with unresolved complaints who will no longer purchase products from that company.

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Did you know?

8 - Percent of customers are more loyal after a complaint is resolved than if there had been no problem at all!

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Did you know?

25,000,000 - Number of hits on Google using the keywords 'Dell' and 'Problem'.

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Did you know?

73% - The percentage of journalists who use blogs in their research. The most often cited reason for using blogs was "to measure sentiment."

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Online Reputation Management with BrandsEye

BrandsEye gives you the power to monitor and protect your online reputation

BrandsEye is Online Reputation Monitoring (ORM) software. Developed by Quirk eMarketing, BrandsEye was our response to years of frustration at having to carry this process manually. We wanted to build a reputation monitoring tool that would provide you with the knowledge to make the right decisions pertaining to your brand's online reputation. BrandsEye does just that. It will help you to protect your brand against reputation damage in addition to harnessing positive word of mouth to take your brand to great heights!

BrandsEye monitoring happens in real time and acts as an effective early warning system for any mention that could impact your reputation. But it also goes one step further than just monitoring; it allows you to quantify your online reputation letting you benchmark against your competitors and observe trends in your reputation over time.

FusionCharts.

Plot your online reputation over time and see how it measures up against the competition.

How BrandsEye Works (The Simple Version)

Using custom filters, BrandsEye scours every corner of the Web for mentions of your brand.

  • Tweaks to these filters eliminate irrelevant and duplicate mentions therefore saving you time.
  • You can tag each mention with useful data such as its sentiment, relevance, and the credibility of its author.
  • By tagging mentions with data, you are able to pull custom reports and make informed decisions about your online reputation
  • BrandsEye also uses this data to compute a Reputation Score for your brand. The Reputation Score allows you to monitor trends in your brands reputation over time.
  • This Reputation Score, along with other data can be viewed through a variety of customised reports and graphs for effective analysis of what matters to your online reputation.

Learn More About How BrandsEye Works

The Benefits of Using BrandsEye to Monitor Your Online Reputation

Unlike other ORM tools, BrandsEye's focus is on the balance between the capabilities of technology and human interaction. We found that automated monitoring software was just not sophisticated enough to understand certain mentions. The example often used is "the new iPod is wicked bad" - computers just don't comprehend that. So whilst BrandsEye does use the statistical power of learning algorithms, it combines this with structured human judgement to ensure that meaningful results are always delivered.

It is this human interaction which opens the door to a conversation between you and your customers. BrandsEye is priced at $750/month, please get hold of us if you would like to get an account set up.


Quirk eMarketing
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