Add Insight to Your BrandsEye Subscription
Plot your online reputation over time and see how it measures up against the competition.
Each of the three BrandsEye subscription (Blogger, Small Business and Enterprise) alternatives can be upgraded to include BrandsEye Insights. These additional features add considerable value to your BrandsEye package, while complementing the original features, which include full media monitoring, customisable RSS alerts, customer support, interactive graphs and a host of other options. Click here to learn more about the BrandsEye subscription packages and what they include.
BrandsEye Insight takes any BrandsEye package from being a world class Online Reputation Monitoring tool to a cutting edge Reputation Management solution for a small time blogger through to a multi-national enterprise. With this upgrade you will be able to tag data onto each mention and in doing so quantify all mentions around your brand in terms of their impact on your reputation. You are also able to pull high level graphs on the media type breakdown, authors credibility, Search Engine Optimisation options and sentiment of mentions amongst many others. The customisable reports also provide you with over 500 000 uniquely customisable reports which will cover your exact needs.
The additional extras that comprise the BrandsEye Insight package serve to make the data collected by BrandsEye that much more meaningful, both at a glance and under deeper inspection. This upgrade makes the difference between merely monitoring your online reputation and actually managing it.
BrandsEye Insight offers subscribers much more than just buzz monitoring: we offer our clients the opportunity to understand the strengths and weaknesses of their business and its reputation. This is invaluable when it becomes necessary to divert attacks on your brand and use the insights gained for the benefit of your business. The pricing on the BrandsEye Insight Package is an additional $400 across all packages, and comes with the same number of phrases and frequency of updates as the underlying package, but with the punch needed for today's high paced and impact environment.
Features that are included in the BrandsEye Insights package are:
- Ability to rate mentions - Information such as credibility, sentiment, media source etc can be associated with mentions, ensuring accurate and intelligent notifications and reporting.
- Real-time Reputation Scoring - BrandsEye automatically uses your tagged data to update your Reputation Score, allowing you to monitor and manage your changing reputation over time ensuring you have a finger on your brands pulse at all times.
- Custom notifications - Notifications can be customised to arrive instantly, daily or weekly - directly to the person that it's most relevant to.
- Action item management - Items requiring immediate attention are highlighted and grouped until they are dealt with, ensuring that urgent interactions are responded to immediately - before negativity has time to fester.
- Customisable reports - Reports centred on the variables of your choice can be created, ensuring that you find out exactly what you need to know about your brand.
- Media segmentation analysis - The graphic representation of the media sources from which mentions around your brand are derived. This allows you to better understand how particular media types are interacting with your brand.
- Sub-Brand benchmarking - Allows for the reputation of products, individuals, or competitors to be compared against one another providing real-time successes and failure reporting.
- Sentiment analysis - Distribution of sentiment is automatically plotted on a graph, allowing you to understand how your consumers and the press feel about you, your brand and products.
- Credibility analysis - Distribution of the credibility assigned to mentions is plotted on a graph, allowing you to understand the influence that your consumers have and who you should engage with.
- Search Engine Oprimisation link building opportunity management - By tracking what sites are and are not linking to your website, Search Engine Optimisation opportunities can be revealed providing your SEO team with a slew of opportunities for link building.
- Automated significant mention management - Mentions that have a high credibility or extreme sentiment (positive or negative) are grouped for further attention.
- SMS alerts - Customised criteria can be set allowing for SMSs to be sent directly to your mobile phone whenever BrandsEye finds an item requiring your immediate attention.
- Account optimisation assistance - The Quirk team will be available to assist in optimising the phrases you are tracking and ensure that you are deriving the maximum benefit possible from your subscription.
