While social media dialogue often forms the basis of sentiment analysis campaigns – people share their thoughts about everything from politics to products, economics and more online, a fact that allows for real-time analysis of shifts in public sentiment around key issues – all text is inherently minable.
Today we are able to mine the world of online opinion and use the following data sources to do so.
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Social media - Facebook, Twitter, Instagram, YouTube, LinkedIn, VK.com and blogs.
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LinkedIn - Track engagement with your company’s content by authorising your profile in DataEQ.
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YouTube - Through DataEQ, you are able to track owned YouTube channels, or search for keyword matches across YouTube videos and authors.
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Additional sources - Our platform is able to track any site with an RSS feed.
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Optional - Proprietary data such as surveys, call center data provided as digitised text, etc.
Contact us if you’d like to find out more.